I don't know what it is about the Mcdonald's new advertising campaign that just makes me so mad. I mean, they are one of the largest companies in the world, right up there with Wal-Mart and Coca-Cola, but they still have to try to convince us that we love the Mcdonalds experience.
I don't particularly love it, but it seems to end up being a part of my life more often than I care to admit*. Recently I went in to get a carry-out order because there were cars lined up all around the building**. I was waited on by what I would consider to be the poster child for not working at McDonalds. She was probabally around 47 or 50, she did not have a name tag on (I don't blame her), and had strands of tired gray hair sneaking out of her visor. She had a white shirt that was dingy from being washed over and over, and had a tired and desperate look about her. And then, as if to punctuate with a question-mark and two exclamation points the hypocrisy of the McDonalds' corporate image was a "I'm Lovin' it!" sticker placed on the high left corner of her white shirt.
I worked in fast-food for more than a year, I know and have felt that look. You have been on your feet since 5 am, need to pee, have not eaten for a long time, even though they promised you a break. She was in "Fast Food Purgatory". I would rather be in Call Center Purgatory.
When I think of places like McDonalds and Wal-Mart, I still haven't figured out if it is a good thing for me to patronize them. They bring us low cost goods, but who suffers? They bring jobs to our community, but at what cost? Are the goods produced at a fair and equitable wage? Are the workers treated fairly and given a living wage? I'm asking because I don't know yet.
*Damn you filet-o-fish and all your flaky goodness!!! When will you stop seducing me to evil?
** Suckers! Remember, if more than four, walk through the door.
Comment below if any of you can add anything to this.
Purgatory: A place of suffering and torment with an unknown duration. In Roman Catholic Theology-the place where the dead are purified from their sins.
By Rage Against The Machine